The big question is how can you be using Mobile SMS text messaging to dramatically increase your sales?

Have SMS ‘VIP’ Customer List: Having a VIP Customer List that you can send valuable promotional offers to over and over again via SMS is a proven way to very much boost your sales. But to get people willingly and easily joining your VIP customer list (database), simply offer an immediate incentive to join, such as a discount offer.

Once people are on your VIP customer list, you have (according to the law) got their ‘permission’ to be sending them future promotional offers – which will give great value to them and drive in more sales revenue into your business.

Use online SMS Messaging Platform: To properly set up your SMS ‘VIP’ customer list, you will require an online ‘SMS Messaging Platform’. This is particularly required in terms of providing people with a valid PHONE NUMBER along with a related KEYWORD they have to text you in order to correctly join your list…

If you use a decent online ‘SMS Messaging Platform’, then all this stuff can seamlessly be set up from within the same platform. Providing a valid PHONE NUMBER plus a related KEYWORD is the right approach for getting people on your customer list, as they have to personally ‘opt-in’ to subscribe, which is known as ‘permission-based’ subscription.

Only Contact Subscribers: You should never run a mobile SMS marketing campaign to contact people who have not subscribed to your SMS ‘VIP’ customer list – which means they have not given you permission to contact them (on their phone) by text message. Doing this is regarded as SPAM and since people easily get irritated by SPAM messages, they can therefore take legal action.

So, using an online ‘SMS Messaging Platform’ for setting up your SMS ‘VIP’ customer list is crucial. As this approach will definitely allow people to willingly join your customer list and give you permission (according to the law) to send them future promotional messages. And by promoting great offers to the people who actually subscribed to your list, you will achieve high sales volume.

Provide Mobile Coupon: You can promote mobile coupon (e.g. 15% discount in value) at your business premises or on your website or anywhere possible as an incentive to easily get people joining your SMS ‘VIP’ customer list and as a way to easily boost your sales. Also, with this approach people would be able to willingly ‘opt-in’ to your customer list (database) while at the same time receive a redeemable 15% discount coupon on their mobile phone.

Just to re-emphasise, you must provide a PHONE NUMBER with a related KEYWORD that people have to text you to join your VIP customer list and instantly get their discount mobile coupon. Remember, all this stuff must be set up and maintained through an online ‘SMS Messaging Platform’.

For example, the message for people to join your VIP customer list and get their coupon could be something like ‘Enter this phone number XXXX and text us the keyword ‘VIP’ to join our VIP customer list and instantly receive your 15% discount coupon’. Once you have people on your VIP customer list (database), you can then be sending them ongoing promotional offers such as in relation to future major events, holiday offers, new product launches, new services or exclusive special offers.

Make Offers To Bring Back Customers: If your service requires people to visit your business premises, you can even be providing promotional SMS offers to those already on your customer list that will make them keep coming back to use your service. You can for instance be messaging valuable offers to your customer list that will bring them back into your business premises during your typical quiet days – which as a result will dramatically boost your sales revenue.

Don’t Overwhelm Your List With Messages: Make sure you don’t overwhelm your business SMS customer list with too many promotional messages in a short space of time, otherwise you will have many people on your list unsubscribing. For instance, sending 1 text message per week or every fortnight is okay in terms of frequency. By not bombarding your audience with too many text messages in a short time will really keep them warm and responsive to your offers.

Vary Your SMS Text Message Offers: Avoid making your offers predictable or repetitive to your SMS customer list, as people find this boring and off-putting. So, by varying your text message offers to your customer list, you will highly retain their interest and consistently achieve excellent sales conversions as a result.

Offer ‘Unsubscribe’ Option: Offering people the option to unsubscribe from your SMS customer list (database) will encourage a lot more people to sign up to your list. When people know they can opt-out as a subscriber, it puts them at ease to subscribe. Mention this clearly via your SMS system to increase the chances of many people easily joining your list. After all, the more people on your customer list, the greater the opportunity of highly making repeat sales.

You Must Be Time Sensitive: This is really crucial to the success of your SMS promotional campaigns. Early morning or late night SMS text messages to your customers can obviously be bad timing and irritating. So, by not sending out messages at the wrong times, your sales volume will be much healthier.

Make Your SMS Messages Relevant: People normally respond negatively when they receive non-relevant messages, which are regarded as SPAM. This then has a negative effect on conversion rates. The point is when sending an SMS text message with an offer to those that subscribed to your SMS customer list, make sure that what you are offering is not just interesting, but also relevant to what they subscribed for in the first place. By doing this, you will accomplish high sales conversions.

Use SMS To Send Appointment Reminders: If your local business service includes booking appointments with people, then use SMS as a communication tool to automatically send people reminders by text message. To do this, you require an APPOINTMENT BOOKING SYSTEM with a related SMS APPOINTMENT REMINDER SYSTEM. Having this in place will drastically decrease no-shows and you will therefore very much increase your sales.

According to Campaign Monitor, the open rates are as high as 98% when people receive SMS text messages. And 90% of text messages received are read within 3 minutes.

As you can see from all the above information, using Mobile SMS for marketing and for communicating to your target market is very powerful indeed. And if you are not doing so already, I hope you will start using SMS somehow as a strategy to effectively increase your sales revenue. If you need assistance or advice to implement SMS system in your business, feel free to get in touch.

To find out about our Online Marketing Services and for further information about SMS system, click the link below.

The post Powerful Ways to Use Mobile SMS Text Messaging to Increase Your Sales! appeared first on Market Business Online.

Here are the key questions to answer…

Is the existing information on your website very tiny, difficult to read and navigate from a mobile phone?

Do customers have to zoom their smartphone screen or slide it sideways to view your content?  Is key information (e.g. contact details) not prominent?

Is your site very slow to load up on a smartphone and therefore putting off your visitors? Are you seeing a blank screen?  Do your design layout and content look cluttered?

Give your site a test drive on mobile

Test out your website on a smartphone. If you answered ‘yes’ to any of the above questions, you have a problem…

This means your site is not mobile friendly…

As a result, this will have a negative effect on your website conversion rate. In other words, you are potentially losing many leads, customers and sales to your competition.

You see, there are over 5 billion mobile phone users worldwide. Over 62% of the entire adult population in the UK alone now have a smartphone (Source: Ofcom).

It doesn’t matter where people are, they have their phone to find local businesses just like yours. By having a mobilised website will help you to effectively tap into the huge mobile opportunity and start getting your piece of the pie. Why else is jumping on board a top priority?

There’s key Google Mobile Update…

Google is now penalising websites that are not mobile optimised. Affected sites will lose ranking positions, web traffic and business via mobile search engine. This important update is called ‘Mobilegeddon’.

Only websites optimised (for smartphone users) will now be showing up in mobile search results. This change came into effect on 21 April 2015 according to Google.

If you have not gone mobile, you now have a big reason to do so.  I’m sure you want to avoid getting penalised and losing a lot of business to your competitors.  You can actually use Google mobile test tool to find out whether Google sees your site as mobile friendly.

And remember to check your website on a smartphone. See what it entirely looks like by answering the key questions at the top of this page.

How about the Mobile Effect on Advertisement?…

If you run paid media or online advertising campaigns like PPC (Pay Per Click), not having a mobile friendly site can hugely have a negative effect on your ROI (Return On Investment). Because a high number of your web traffic and targeted prospects will come from mobile devices. Therefore if you are paying to get customers, it certainly makes perfect business sense to have a mobile optimised website.

My Last Words…

As you can easily see, going mobile is definitely now a top priority to highly increase your website conversion rate and generate more business.

Something else I would also like to mention about mobilised websites. If someone visits your website on a smartphone, they will automatically be shown your mobile version. And if they access your site on a desktop computer, they’ll see your desktop version.

Assuming your site is not mobile friendly, we can fix the problem for you.  We do offer this as a service to all kinds of local businesses.  If you need help, feel free to get in touch.

The post Why Mobile Optimised Website is a Top Priority appeared first on Market Business Online.

Use Opt-in SMS Webform: This is really the safest way to effectively grow your customer database. You simply shouldn’t run a mobile SMS marketing campaign to  contact people without their consent. People easily get irritated by spam messages. Adding this form on your website allows someone to willingly join your mailing list and receive your messages. As a result, you’ll get to achieve high sales volume when promoting to your opt-in list.

Offer Mobile Coupons: You can promote coupons (25% discount value) at your business premises or on your website as an incentive to increase sales. In the process, people can subscribe to your SMS opt-in list in exchange for receiving their coupon.

Provide Message Frequency: Keep your business SMS subscribers informed of your message frequency. This way, they are aware of what’s expected. By not bombarding your audience with too many messages in a short time should keep them warm and responsive to your offers.

Offer ‘STOP’ Option: Offering the ‘stop’ choice to unsubscribe from your database will encourage a lot more people to sign-up. When people know they can opt-out as a subscriber, it puts them at ease to subscribe. Mention this clearly on your SMS Webform.

Be Time Sensitive:  This is really crucial to your SMS  promotional campaign. Early morning or late night text messages to your customers is obviously bad timing and irritating. Avoid this, and your sales volume will be much healthier.

Add Media Links To Promotions: Mobile SMS marketing is not just about sending text messages to your subscribers. You can really improve your sales volume by adding video or image links to your messages. Visual representation is a great way to really captivate your audience. For instance, a beautician can text a video link to subscribers about their latest beauty products to boost sales.

Make Messages Personal: People normally respond negatively when they receive non-personalised messages, as they see it as spam.   By sending a business SMS message to a subscriber with their name included, makes them feel important and react more positively. For that reason, you’ll accomplish high sales conversions.

You can watch a Short Video that shows exactly how to easily create and grow your SMS Customer Database to generate more sales:

The post How Business SMS Marketing Can Massively Increase Your Sales appeared first on Market Business Online.

TextMagic is such a company offering mobile marketing SMS service. But as there are many unreliable providers online, it’s important to take the necessary precaution before making an informed choice. Now the question is……..

Why should you put your trust in TextMagic?  And what makes them stand out from other similar companies?  

TextMagic has been providing mobile SMS marketing service since 2001. That’s over 10 years credibility to their name with a proven track record. They are based in the UK. And provide highly cost-effective, fast and reliable SMS packages to businesses or clients worldwide.

TextMagic offer a free trial.  You get the opportunity to evaluate how their system works.  And setting up an account is free.  There is no contract to sign, which gives you more flexibility as a customer.   And after making your first purchase of SMS credits and you decide to cancel your account for any reason, they will refund any unused credits.  So, they do offer money back guarantee.

TextMagic provide leads generation SMS Web Form.  By including this web form on your website will help you generate leads such as names and mobile phone numbers of people visiting your site.  Which means you can then develop a massive database of mobile customers and experience quick business growth.

TextMagic provide quick and easy SMS service.  Their simple messanger system enables you to quickly send business SMS text messages from your computer to your customers’ mobile phones.   Your customers will receive your text messages in seconds.   And you can even compose text messages of up to 459 characters long from your computer.

You can connect with large groups of people instantly.  You will also be able to receive replies to your text messages if you prefer.  The SMS replies are free and forwarded to your email address or your account message inbox or both. This allows flexible two-way SMS communications between you and your customers.  And you know what else?

TextMagic provide SMS packages to all kinds of businesses. This means through their system, you can acquire highly targeted and responsive mobile phone customers to grow your business……

You can target Local, Regional, National or International customers.  TextMagic provide over 700 mobile networks in 200+ countries.  So, they certainly offer packages suitable for your own business to target the right mobile customers.  The one problem with most other SMS mobile companies is that their network resources are very limited.

TextMagic SMS prices are very low.  For instance, to send a text message online to a local or international destination is really cheap. And their price structure is much better overall in comparison to other similar companies that I’ve come across.

But what about customer support?  You can email or telephone a representative of the company.  In addition, you can watch video tutorials.  And there are F.A.Q’s (Frequently Asked Questions) in their support area to look up answers to your questions.  In my experience, there is nothing out there as the perfect customer support system and that also applies to TextMagic. However, they do have a solid system in place to solve customer queries.

With 10 years stability and proven track record, TextMagic is a mobile marketing company that truly delivers quality affordable service. You are just a few clicks away from using this marketing method to grow your business effectively.  And remember, you can take advantage of a free trial.

To Start Your Mobile Marketing Campaign, Click Here

The post TextMagic Review – Top Mobile Marketing SMS Provider? appeared first on Market Business Online.

In a nutshell, it’s an extremely powerful cost-effective method of text messaging online or from your computer. But most importantly, it provides you with the opportunity to easily interact with your customers regarding your products or services.  Including any upcoming promotions like special discounts and sales.  And guess what?  You only have to send text messages from your computer directly to your customers’ mobile phones to inform them of your offers.  You can even connect instantly to a large group of people with this marketing method. And how amazing is that for your business?

SMS means ‘Short Message Service’. This enables you to send up to a maximum of 160 characters per text message online.  It’s the most widely used data application globally and very popular with businesses for capturing mobile phone subscribers.  As I’ve now gone through what is mobile marketing SMS, then allow me to give some key examples of how it can grow your business quickly:

Mobile marketing provides a much higher customer conversion rate than any other form of marketing. But what’s the reason why?  Simply because it has about 98% open rate, with more subscribers taking action when they receive your offers by text messages.  And if compared to emailing, the level of people opening an email newsletter is an average of approximately 22%. The fact is people nowadays cannot do without their mobile phones and will read your business SMS text announcements no matter where they are at any given time. So for that reason, conversion rate is really high and your business will grow rapidly as a result.

You can of course capture highly targeted leads (mobile phone subscribers) by providing a Mobile SMS Web Form on your website.  For example, when people visit your site, they can complete the web form by entering their name and mobile phone number for weekly updates.  But if you want to quickly and really increase the rate of people signing up, then offer a valuable free gift on the web form as an incentive.  Can you imagine what this will do for your business?

Basically, you will be able to build a massive database of loyal customers and continuously update them regarding special discounts, prize competitions, mobile coupons, product sales or whatever.  Imagine being able to do a big promotion by simply sending a text message from your computer instantly to your customers’ mobile phones? How good is that?

I hope you find this piece of information valuable and you can certainly learn more here about What Is Mobile Marketing SMS and how to easily set up a successful campaign for your business.  Please feel free to leave a comment about this post.  Until next time!

The post What Is Mobile Marketing SMS In Terms Of Business Growth? appeared first on Market Business Online.